IP Australia talks trade marks on top rating small business TV Show
15 Dec 2010
Peter Willimott, Director of Marketing and Customer Engagement at IP Australia recently met with the founder of Makin Trax, Darren Stewart on air to discuss the topic of trade marks during a segment on Kochie's Business Builders TV show.
The segment involving IP Australia featured discussion on important IP issues for small business including the role of business names and trade marks, what is registrable as a trade mark and the reasons why a business should consider protecting their brand.
Dedicated to providing useful information, tips, ideas and advice to budding entrepreneurs and small-medium sized business owners, the segment aired on Sunday 3 December 2010.
The popular program is hosted by media personality David Koch.
Last Updated: 15/9/2012