Weet-Bix named Australia's Favourite Trade Mark.

Smart News Case Study

Smart News Feature Site

Extras

Welcome to the October Edition of Smart News!

In this month's edition we have lots of useful information on franchising. If you're thinking about starting a new business or need to give your business a spring clean, then check out the new business and intellectual property tools that have come online. Plus, Australia’s favourite trade mark has been announced!

You have been sent this e-newsletter because you requested to be subscribed to the Smart Start e-newsletter mailing list. To unsubscribe, see the instructions provided at the end of this email.

IP Toolbox website

Have you covered the intellectual property (IP) basics and want to know more about the IP in your business? Visit the new IP Toolbox website for detailed IP information, relevant to business including how to protect, identify and benefit from your IP!

Visit the IP Toolbox website.

New to business check list

Are you new to business? To help you get started, the Australian Government has developed a new to business checklist covering many of the basic issues you need to consider.

Find out more

Franchising & Business Opportunities Expo 2006

From the 13-15 October the Franchising and Business Opportunities Expo is being held in Melbourne. The Expo is a showcase of Australian and international franchising and business ideas, where you can speak with the real industry professionals over three action packed days.

Find out more

Weet-Bix named Australia's Favourite Trade mark in 100 years

IP Australia officially announced the winner of Australia's Favourite Trade Mark Competition on Monday 25 September at Martin Place in Sydney. The Parliamentary Secretary to the Minister for Industry, Tourism and Resources The Hon Bob Baldwin MP announced Weet-Bix as the winner at the launch. Celebrity chefs added to the launch festivities with Darren Simpson from La Sala Restaurant, Peter Everett from the television program 'Ready Steady Cook', and Manu Feidel from Bilson's restaurant by preparing special Weet-Bix dishes.

Find out more

Smart News Case Study

The Coffee Club's national franchise has grown to over 100 stores because the owners saw the merit in protecting their most valuable asset - their intellectual property.

>>>> View the full story.

Smart News Feature Site

Extras

Trade Mark Assisted Filing Service (AFS)
Your business’s trade mark is your unique identity and can be a very valuable asset – so isn’t it time you did something about it? The AFS provides fast, cost effective and helpful information about the suitability of your proposed trade mark, before you apply.

>>>> Find out more.

Smart Start Events Calendar
Keep up to date with all of the IP and small business events on offer.

business.gov.au
For more small business information, visit www.business.gov.au.

Don't forget to visit the Smart Start website for loads of helpful information on how to manage your IP issues including real life Australian case studies, and useful tools like a confidentiality agreement builder and business plan templates.

We hope you find this service interesting and of value. If you have any comments or suggestions, please feel free to provide  feedback.

%%Send_to_Friend_Link%%

You are listed on the Smart Start subscriber list and if you wish to have your name removed from this list, use the unsubscribe link below. 

Following this, you will no longer receive information and e-newsletters from Smart Start. If you do not unsubscribe you will continue to receive messages, although you will be able to unsubscribe from the list at any future time.

%%Unsubscribe_Link%%