China is one of the largest and fastest growing markets for Australian businesses exporting overseas and despite the lingering horror stories, IP protection in China has improved greatly over the years.
When expanding to China many businesses assume that their English brand name will automatically have the same appeal in China, but this is not always the case.
In this guest blog post, John Catibog from Indagard tells us how he came up with a unique name for his business, and some tips for others looking to do the same.
For World IP day this year, we are featuring various women who are ‘powering change’ by making valuable contributions to the Intellectual Property and innovation sector.
To help celebrate World IP Day, Terri Janke outlines the work she is doing to in the field of Indigenous Cultural and Intellectual Property.
It’s World IP Day and we’re celebrating the brilliance, ingenuity, curiosity and courage of women who are driving change in our world and shaping our common future!
As we celebrate World Intellectual Property Day today with a particular focus on women who are powering change, we thought we would look back at some remarkable female innovators in our past.