Event Date: 
Monday, October 15, 2018 -
08:00 to 10:00

China holds many opportunities for Australian businesses, but can be a challenging market to succeed in. Amongst the many things a business must consider, protecting intellectual property (IP) should be a top priority.

Some businesses think that IP protection is too difficult or costly, however the reality is that a few simple measures such as registering IP in China early can greatly increase a business’s chance of success. This also applies to Australians looking to sell their products online via e-commerce sites in China without establishing a local presence. 

Join us for a free breakfast seminar to hear how you can protect your IP in China and tap into China’s booming online retail market. 

Speakers

David Bennett, IP Counsellor to China - IP Australia

Jack Lu, Commerce Advisor - Austrade

George Chan, Partner - Simmons & Simmons (Beijing) Intellectual Property Agency Company Limited (China)

Peter Mackey, Director - Trade, International Education and Small Business Operations - NSW Industry, Trade and Investment 

Topics 
  • IP fundamentals, including trade marks, copyright, and patents
  • Chinese language branding
  • IP challenges in China
  • IP enforcement
  • Contracts and other legal agreements
  • What to do before you visit China
  • How to access China’s e-commerce market
  • Regulatory matters and cross-border e-commerce channels.
Register here.
Location: 
The Sydney Startup Hub 11-31 York St Sydney, NSW
Cost: 
Free