IP Australia will be offering this trade mark workshop via webinar. Please register on this Eventbrite page. Also please ensure you have WebEx before the event.
Trade marks for start-ups
Are you starting a business? Or developing a new product or service? Do you know the difference between a registered business name and a trade mark?
How trade marks can help your business
Almost every business has a trade mark of some sort - in its words, logos or slogans, or a combination. Our trade marks workshop explains the basics behind trade mark protection and helps you understand how to register for trade mark protection.
What you will learn at this workshop
The basics of IP - overview of the Registered IP - Patents, Trade Marks, Designs
The basics of copyright and trade secrets
Understanding IP within your business plan, marketing and contracts
Trade marks – what are they and what can be trade marked?
The difference between business names, domain names and trade marks
What to consider before you invest in your brand
The trade mark application process