China is one of the largest and fastest growing markets for Australian businesses exporting overseas, and now these businesses can have the confidence to protect and enforce their intellectual property (IP) in China with expert guidance from an IP Counsellor.
David Bennett will become Australia’s first IP Counsellor in China. His key role will be to provide guidance to Australian businesses on how to navigate the Chinese IP system.
David has been with IP Australia for several years, starting as a patents examiner and now working in our policy space. This combination of experience gives him a strong technical and policy background in IP.
David will initially spend time working in our International Policy and Cooperation section to fully prepare for the role and is expected to take up the Beijing-based role by the end of this year.
The introduction of this role will not only provide Australian businesses with expert guidance on protecting and enforcing IP in China, but also give confidence to Chinese manufacturers and consumers about the value of innovative Australian products.