In these three videos Andrew Lake from Pristine Forage Technologies talks about how plant breeder's rights has helped his business.
Andrew discusses what Pristine Forage Technologies does, how the PBR system helps the business and how the business goes about enforcing its PBR.
Andrew talks specifically about end point royalties and offers some advice on understanding how to use PBR to your advantage.
Andrew talks about what excites him about plant breeding.
These videos are also available as audio, which you can download as an MP3.
Read the full transcript.
- We understand the IP system can be complex so we’ve put together the basics for patents, trade marks, designs and plant breeder’s rights.
- Understand your commercialisation options to monetise your IP.
- If you’re an entrepreneur or start-up our IP – your business edge magazine helps steer you through how protecting your IP can help grow your business.