FOR IP PROFESSIONALS

Innovative start-ups and entrepreneurs

This July is innovation month and we are taking the opportunity to recognise, celebrate and share Australia’s innovative efforts. Innovation and creativity is what drives start-up businesses and entrepreneurs, and intellectual property (IP) can protect a lot of this inventiveness and creativity.

IP can be the difference between success and failure.

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Eco wood design - Elegant designs, made with care

Stephen Ziguras, owner and designer of Eco wood design, talks about the value in protecting your work by identifying what intellectual property (IP) right best suits your business and then investing in an IP strategy.

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Leaf Free Gutter Guard’s its IP

Michael Pearce, owner of Leaf Free Gutter Guard, talks about how advice from a legal professional helped his business identify the intellectual property (IP) rights that could improve its market position.

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