Forage pasture
Plant breeding and the intellectual process to build a better variety
Published: 21 March 2016

Andrew Lake from Pristine Forage Technologies talks about how plant breeder’s rights has helped his business in this video series.

Plant breeder's rights
Close up of confectionery chocolate
IP strategy for confectionery giant
Published: 21 March 2016

As one of the giants of the confectionery sector, the Mars brand is valuable intellectual property (IP) and is fiercely protected by its owner, Mars Incorporated.

It helps that the company has the former president of the International Trademark Association (INTA) Rhonda Steele as its Marketing Properties Director.

Trade marks
CEO of Intergrain Tress Walmsley
Wheat and barley company transitions to end point royalty system
Published: 21 March 2016

Intergrain has a highly successful wheat and barley program that targets the major cereal growing areas of Australia. Tress Walmsley, Intergrain CEO, talks about the company's transition to the end point royalty system.

Plant breeder's rights
Wheat field
The wheat breeding industry
Published: 21 March 2016

One of the pioneers of end point royalties in Australia, Kerrie Gleeson from Australian Grain Technologies, shares his perspectives on how the end point royalties scheme has transformed the wheat breeding industry.

Plant breeder's rights
Stephen Ziguras, owner and designer of Eco wood design
Elegant designs made with care
Published: 21 March 2016

Eco wood design specialises in custom-designed furniture that is hand-crafted by owner and designer - Stephen Ziguras.

For over a decade, Ziguras has been designing and making furniture, homewares and wooden objects to order.

Designs
Charli Chair in use
Charli Chair makers say invest wisely in your IP
Published: 20 March 2016

If your product is good, you should also have a good patent attorney says Hani Yassa, one of the people behind Charli Chair that featured on reality TV series Shark Tank.

Patents, Trade marks, Designs
App developer and entrepreneur Andrew Clapham
Finding the right IP strategy for your business
Published: 20 March 2016

An intellectual property (IP) strategy is unique to you and your business and very few strategies are the same. It pays to do your research and find out what is the best approach for you. App developer and entrepreneur, Andrew Clapham is one half of the brains behind mobile app QuicklyPay.it and shares his experience.

Corporate
Hand drawing in the earth
Trade mark protection for a skincare brand
Published: 20 March 2016

Li'TYA is an Aboriginal name, meaning 'of the earth' and is also the trade mark for a skincare and spa brand that uses the natural healing properties of native plants. Trade mark protection has helped build the brand and led to the success of the business.

Trade marks
Franchising – a success story
Published: 19 March 2016

The Coffee Club started as one store in Brisbane and quickly became a national franchise with over 100 outlets. This success has been driven by the IP focus of its founders, Emmanuel Kokoris and Emmanuel Drivas, who understand the strength of branding in attracting customers and franchisees.

Trade marks
scrubba wash bag
Consider protecting your IP before launching on crowdfunding sites
Published: 19 March 2016

For some start-ups, crowdfunding can be a source of funding to get an idea off the ground. However, it’s important to protect your idea or product before you make it public. Here’s why…

Patents, Trade marks, Designs