Last updated: 
1 July 2022

When you apply to register a trade mark you must provide a description of the goods or services you intend to use your trade mark on. These goods and services are categorised into one or more classes.

The trade marks classification search provides a list of goods and services classes that you can choose for your trade mark. The database also includes a snapshot of the types of goods and services that fall in each class ('class headings').

Online applications filed using the picklist are eligible for a discount of the filing fees. The picklist is a searchable list with over 60 000 goods and services you can choose from. If you use the picklist, it will automatically calculate your fees and prevent errors.

What you should list

Goods and services are divided into 45 classes.

Before you begin, think carefully about the goods or services you want protected by your trade mark. If you make a mistake you will not be able to expand your list of goods or services once you file your application.

To help you decide what goods or services to list think about the exact nature of your business and ask yourself the following:

  • Where do you derive your business income?
  • What is the nature of your business?
  • What are you known for by your customers/clients?
  • What products or services does your business provide?

Further help

Choose wise videos

Choose Wise is a series of videos designed to make the process of choosing goods and/or services in your trade mark application easier. This series below highlights common issues that applicants experience when applying for a trade mark.

01. Introduction to goods and services


02. If I have goods and or services in a class does that cover me for the whole class?


03. Retail services


04. Advertising your business vs advertising for others


05. Installation maintenance and repair services vs goods being installed maintained and repaired


06. What are you known for and what is the end product?


07. Internal business functions


08. I have a website


09. My trade mark is on it 


10. Introduction to the picklist


11. Final tips