Last updated: 
1 November 2019

Trade mark basics

Find out what a trade mark is and learn about the differences between a trade mark and a design right, registered business name or domain name.

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Types of trade marks

A trade mark is not limited to being a corporate logo. It could also be a jingle, your registered business name painted on the side of your truck or even a scent.

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Benefits of a trade mark

A trade mark can be your most valuable marketing tool. It is your business identity that helps you promote your products or services.

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Examination process

The examination process is where we check your application to make sure it contains all the correct information and meets legislative requirements.

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