China remains the top destination for Australians filing trade mark applications abroad so safeguarding your intellectual property is important. As a business thinking about entering the Chinese market, you need to research and understand which companies, businesses and brands are active in the Chinese market and understand trade mark enforcement in China.
Before you establish your business in China you should consider what commercial IP decisions you need to make
To help Australian businesses we have created content to help you understand the different trade mark application processes in China. This includes the timeframes as well as how to register a company or business name and most importantly the risks you face if you don’t do your research.