Register and manage Australian intellectual property (IP)
If you want to distinguish your goods or services from other businesses', you may need a trade mark.
If you have an inventive device, substance, method or process, you may need a patent.
If you want to protect the unique appearance of a product, you may need a design right.
If you have developed, or are developing a new plant variety, you may need a PBR.
Understanding ip
Heiych: A stylish solution for multitasking mums
09 December 2025 | 4 MIN READ
Laura King used her experience as a multitasking mum to launch novel bag designs that combine function with fashion, creating her brand Heiych.
BlockTexx®: Innovating textile recycling through intellectual property
09 November 2025 | 5 MIN READ
Weaving new life from old threads – powered by intellectual property (IP).
PerkyPod: Designed to innovate indoor plant care
26 September 2025 | 4 MIN READ
Find out how the inventor of PerkyPod, Louise Burr, pursued a novel idea to simplify indoor plant care, while ensuring her innovation was protected.
Startup Muster 2026 survey now open for Australian startups and supporters
17 August 2026 | 2 MIN READ
IP Australia is supporting Startup Muster and encouraging Australia's startup community to take part in the nation's largest survey of the startup ecosystem.
This founder secured her recipe for success
21 July 2026 | 6 MIN READ
Janae Henkel put intellectual property in the 'too-hard basket' for years. Learn why this founder says protecting your brand is easier than you think.
The Digital Picnic founder knew the value of her IP from day dot
14 July 2026 | 5 MIN READ
A cease and desist letter forced Cherie Clonan to rethink her business. Learn why protecting your intellectual property early can save time, money and stress.