Understanding ip

Protect your Indigenous Knowledge

IP rights can legally protect aspects of Indigenous Knowledge and contribute to your product's value.
Indigenous dot painted artwork Indigenous dot paint artwork

Case studies

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Laura King, founder of Heiych, with her convertible tote bag
Design rights Trade marks Apply

Heiych: A stylish solution for multitasking mums

09 December 2025 | 4 MIN READ

Laura King used her experience as a multitasking mum to launch novel bag designs that combine function with fashion, creating her brand Heiych.

Trade marks Patents

BlockTexx®: Innovating textile recycling through intellectual property

09 November 2025 | 5 MIN READ

Weaving new life from old threads – powered by intellectual property (IP).

Louise Burr and PerkyPod
Design rights Patents Trade marks

PerkyPod: Designed to innovate indoor plant care

26 September 2025 | 4 MIN READ

Find out how the inventor of PerkyPod, Louise Burr, pursued a novel idea to simplify indoor plant care, while ensuring her innovation was protected. 

News and community

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Two women, working in a manufacturing setting, look at a laptop screen.
Patents Apply

New international search options now available

01 March 2026 | 3 MIN READ

Patent applicants can now choose the European Patent Office (EPO) or Intellectual Property Office of Singapore (IPOS) for international search and examination.

IP professional Keeley Pasfield sits in podcast studio smiling while introducing the world of intellectual property.
Trade marks Patents Design rights Plant breeders rights

Introducing The IP Australia Podcast: navigating the world of intellectual property

09 February 2026 | 4 MIN READ

Sharing real stories and practical insights to help start-ups and small business understand intellectual property.

Three IP Australia professionals sit at a desk and discuss a journey map pamphlet
Patents Trade marks Design rights Plant breeders rights Corporate

IP Australia a world-leader for innovation in IP agencies

12 January 2026 | 3 MIN READ

World Trademark Review highlights our digital capabilities and customer-focused approach.