IP Australia Corporate Plan 2021-22
Director General’s Introduction
IP Australia’s vision is to create a world leading IP system that builds prosperity for Australia. We achieve this through the administration and registration of patents, trade marks, designs and plant breeder’s rights; the professional registration of patent and trade mark attorneys; educating our customers on the role of IP in their business and providing advice to the Australian Government to better shape the IP rights system both domestically and internationally.
Australia’s IP system is essential to promoting jobs and economic growth. To meet our purpose of ensuring that Australians benefit from great ideas we are committed to leveraging our expertise and data to deliver value to the Australian IP system, stakeholders and the broader economy.
Our customers are at the core of everything we do. We know that our customers expect a simple and intuitive digital experience when doing business with us. To deliver this now and into the future, we will continue to invest in the modernisation of our digital platforms and environment to ensure continued support for our customers and our workforce through the provision of digital end to end services.
Data is one of our most valuable assets. It forms part of Australia’s history and provides economic insights into jobs and growth. We will progress our data strategy to ensure that our data is available to inform decision making, drive Australian innovation and support the Government in enabling Australian businesses to thrive and create jobs.
This year will see us continuing to pursue a modern, fit-for-purpose, designs rights system that drives design innovation and delivers greater benefits to the Australian economy. We will improve our IP system to promote cultural integrity and economic potential of Indigenous Knowledge; and continue our international engagement strategy to support Australians to export and invest.
In 2020, an independent review was commissioned to look at accessibility of the patents system for Australian small and medium-sized enterprises. The review found that more could be done to increase awareness of the IP system across the business community. IP Australia will therefore escalate our education and outreach to businesses, researchers and entrepreneurs to better explain the IP system and how it can add value to business.
In 2021, in collaboration with the New Zealand Government, we are undertaking a review of the Trans-Tasman IP Attorneys Board. This review will ensure that arrangements are fit-for-purpose and benefit the Australian economy. The review will also ensure that our IP system benefits from the robust and effective regulation of the IP attorney profession.
IP Australia has already undertaken significant development of our workforce to ensure that we can adapt as we create additional value add products and services for the benefit of our customers. We will continue to invest in talent and capability development to build the workforce of the future. We have applied lessons learned throughout the past year to ensure that we are well positioned to quickly respond to COVID-19 outbreaks or other significant events to ensure that any impact on our customers is minimised.
IP Australia is committed to the reconciliation movement and is developing a new reconciliation action plan (RAP). The implementation of respect protocols, cultural awareness initiatives, enhanced consultation with First Nations People and creating opportunities for Indigenous Australians will be at the heart of our RAP. We are also exploring improvements to Australia’s IP system so that it can help support the cultural integrity and economic potential of Indigenous Knowledge held by First Nations People.
As the Accountable Authority for IP Australia, I am pleased to present our 2021-22 Corporate Plan which covers the period 2021-22 to 2024-25 and is presented as required under paragraph 35(1) of the Public Governance, Performance and Accountability Act 2013.