In the practical, easy-to-follow webinar, our panel of subject matter experts takes you through intellectual property (IP) basics for small business, with a strong focus on trade marks and brand protection.
We'll explain why trade marks matter, how they can help protect what makes your business unique, and things to think about to manage current and future IP as your business grows.
We'll unpack common IP myths, learn how to avoid costly mistakes, and look at practical ways to protect your brand from copycats and 'dupes'. We'll also introduce you to free tools and resources to help you make confident, informed decisions.
The webinar covers:
- an introduction to trade marks and why they matter
- live TM Checker demonstration
- copycats, 'dupes' and common risks
- a quick look at design rights and copyright
- common IP questions and misconceptions
- simple trade mark strategy considerations
- audience Q&A with IP experts.
What to learn more?
- Explore our business resources to learn more about protecting and managing your IP.
- Access the TM Checker tool to check if your trade mark is likely to face problems when it is examined.
- Listen to the IP Australia Podcast for practical tips and real-world stories to learn more about IP and how it can support your business.
Disclaimer
All prices are correct at the time of publication.
The content shared in this webinar is intended only to provide generalised information about intellectual property principles and is not to be taken as legal, business or other professional advice. We do not accept legal responsibility regarding the accuracy and reliability of the information provided. If you require guidance specific to your situation, you should consider seeking professional advice.